×An AI beauty vending machine and a magic mirror for malls, airports and stores across EMEA. Each closes the sale with one Mastercard tap.
Three partners, one sale. Each does what it already does best, and each earns from every unit.
A software fee per unit and a share of retail media revenue.
Cross-border card volume, its brand at the point of purchase, and new shopper and audience insight.
New sales without new floor space, more loyalty members, and a share of retail media revenue.
20,000+ products digitised is a PulpoAR company figure. Revenue splits are a proposal for discussion.
Every unit is also a media screen inside the store or the mall. Retail media in MENA reached USD 434M in 2025, up 18.1%, the region's fastest-growing ad channel (WPP Media, June 2025). Three placements brands can buy:
When no one is shopping, the screen plays brand ads that invite the next shopper to try.
A brand pays to be the first look a shopper tries on the screen.
A brand's product is the featured pick after the skin analysis.
Closed loop, ad to tap. The ad, the try-on and the Mastercard payment happen at the same screen, so brands see which ads led to a sale. Each unit also counts passers-by anonymously, body only and nothing stored, the way digital billboards are measured.
Visitors pay with cards from home, so each sale feeds Mastercard's fastest-growing assessment line.
"Powered by Mastercard" on the machine, the mirror and the receipt.
Card-linked offers and the retailer's programme earn on the same purchase.
Anonymous data on who passes, what they try, choose and pay for, by market.
A 90-day pilot with a leading regional beauty retailer: a few vending machines in malls or at DXB, and mirrors on store counters. Visitors from every EMEA market pass through Dubai, so the results travel.
The ask: scope the pilot with us.
Two formats, one tap. Both demos run PulpoAR's live software, step by step.
